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  • Vitaminwater flavour campaign on Facebook

    Vitaminwater, a Coca-Cola owned company, has been running a three-step Facebook campaign designed to determine consumers’ tastes in order to launch a new flavour of its low-calorie, nutrient enhanced drink next year.

    14/10/2009

  • Keeping NZ CoOL

    Keeping NZ CoOL

    CoOL New Zealand, a campaign for changes to country of origin labelling laws, has been launched in Wellington.

    04/11/2008

  • Cadbury bows to consumer pressure

    Cadbury New Zealand has bowed to consumer pressure and stopped using palm oil in its dairy milk chocolate.

    17/08/2009

  • A breath of fresh air

    A breath of fresh air

    The Tic Tac brand has embraced the digital environment to engage with consumers while introducing two new products to the family.

    06/04/2009

  • All is revealed in world first

    All is revealed in world first

    Ever wondered where the strawberry in your strawberry jam came from, or who cooked the tomato sauce you’re eating?

    02/03/2009

 
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