Research from the Alchemy Cordial Company shows that up to 70% of coffee drinkers take sugar with their coffee. While sugar is normally given free with coffee, café owners, hotels and restaurants could potentially earn up to 20% more on each coffee by offering their customers a flavoured alternative.
After producing individual coffee syrups for several years Alchemy found that most cafés were not making the most of syrups as a source of income.
In response to this, Alchemy decided to produce an easy to use Syrup Intro Kit, including five popular flavours (Caramel, Hazelnut, Vanilla, Butterscotch and Irish Cream) as well as a Chai latte syrup.
Sold for $80 per kit, the starter packs provide up to 300% return on investment.
“Our research shows that café owners and staff were prepared to get the syrups but did not consider them as a meaningful part of the business,” said Alchemy founder, Michael Bishop.
“We developed the kits to make syrups more convenient for café’s staff,” he explained.
In addition to the multiple flavours, the kit includes pumps for each bottle, promotional material, recipe cards for hot and cold flavoured coffee, frappes and Chai latte.
The bottles are plastic, so they are lightweight, easy to use and recyclable and they can be compressed to save space in recycling bins unlike glass bottles.
Alchemy Coffee Syrups are handmade using only natural colours and flavours to provide a full, natural taste, allaying concerns in the hospitality industry about the artificial nature of syrup.
The Alchemy Coffee Syrup starter kit contains enough product to make $325 profit per kit — this includes 50 shots per bottle (x 5 flavours) selling for 60 cents and 50 x Chai latte serves at $3.50 per cup.