Australian Country Choice (ACC), the world’s largest, vertically integrated and family-owned cattle and beef supply chain company, has joined forces with food relief organisation Foodbank Queensland to deliver much needed protein to local families facing food insecurity during the global pandemic.
Meat is often one of the first items to come off any household’s shopping list during financial stress, but is an important source of protein for a balanced diet. It must also be dispatched quickly by Foodbank to its charity partners to ensure freshness.
“This has made us a perfect match for Foodbank,” ACC chief executive officer Anthony Lee said.
“Our Brisbane food processing facility at Cannon Hill is literally just up the road from Foodbank Queensland’s Morningside distribution centre. So when we have the product, the Foodbank team can be here in minutes to collect the donation and make it available to local and regional charities.”
September in Queensland is Foodbank Hunger Drive month, which raises awareness of the 1 in 5 Queenslanders who face hunger each year and often don’t know where their next meal is coming from. This month also marks the second anniversary of ACC’s national support for Foodbank Australia.
As a national donor to Foodbank, ACC ensures no products go unnecessarily to waste, providing donations of surplus, mislabelled or underweight product so those experiencing food insecurity can have access to protein.
The longstanding, family-owned cattle and beef company had donated more than 30,000kg of meat products since the start of 2020, providing the equivalent of almost 56,000 meals.
“Our central location, close proximity to Foodbank and unbroken cold chain of custody over everything we produce makes contributing to this vital community program an obvious choice for ACC,” Lee said.
Meat was not a product that traditionally came to Foodbank in significant or regular volume, yet it was an important source of protein for families, regardless of their financial situation, Foodbank Australia general manager, National Supply Chain Michael Davidson said.
“Our partnership with ACC has the added advantage of proximity, which means it’s just a 4-minute drive from Foodbank Queensland to pick up their donations,” Davidson said.
“This is a great example of like-minded organisations in Brisbane’s southeast working together for a good cause to provide much-needed food relief supplies, including protein for the Foodbank network and the local charities to distribute.”
Foodbank Queensland provides essential food and groceries directly to a network of front-line charities that support people in Brisbane and across Queensland seeking food relief. It also plays a key role in reducing food waste and helping the environment by reducing CO2 emissions.