The Australian Made Campaign has partnered with the New South Wales Business Chamber’s Export Growth China initiative to provide a live, interactive webinar aimed at helping Australian businesses make the most of export opportunities and access one of the largest markets in the world, China.
The webinar will explain how country of origin branding can help businesses market their products as genuinely Australian, primarily in China.
Attendees will learn about opportunities available to Australian Made licensees including Oz-Town, Aunew, Premium Australian Food, AusCham and AuShop. They’ll also find out more about Export Growth China, an initiative which gives Australian growers and manufacturers a new channel to market and helps get products or services in front of 1.3 billion Chinese buyers, in a low cost, low risk and practical way.
AMCL Deputy Chief Executive, Ben Lazzaro and Senior Manager, China Practice from Export Growth China, Sara Cheng will both be presenting the webinar and attendees will have the opportunity to ask them both questions at the end of the presentation.
“Our reputation for producing products and produce to high quality and safety standards is driving sales in Australia, but we’re also seeing a huge impact overseas – opportunities for exporters are booming,” Lazzaro said.
The webinar is free and will be held at 12pm AEST on Thursday, 4 August 2016.
More information is available here.
The Australian Made Campaign has partnered with the New South Wales Business Chamber’s Export Growth China initiative to provide a live, interactive webinar aimed at helping Australian businesses make the most of export opportunities and access one of the largest markets in the world, China.
The webinar will explain how country of origin branding can help businesses market their products as genuinely Australian, primarily in China.
Attendees will learn about opportunities available to Australian Made licensees including Oz-Town, Aunew, Premium Australian Food, AusCham and AuShop. They’ll also find out more about Export Growth China, an initiative which gives Australian growers and manufacturers a new channel to market and helps get products or services in front of 1.3 billion Chinese buyers, in a low cost, low risk and practical way.
AMCL Deputy Chief Executive, Ben Lazzaro and Senior Manager, China Practice from Export Growth China, Sara Cheng will both be presenting the webinar and attendees will have the opportunity to ask them both questions at the end of the presentation.
“Our reputation for producing products and produce to high quality and safety standards is driving sales in Australia, but we’re also seeing a huge impact overseas – opportunities for exporters are booming,” Lazzaro said.
The webinar is free and will be held at 12pm AEST on Thursday, 4 August 2016.
More information is available here.