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Australian Made teams up with RANGEme

Aussie growers and manufacturers using RANGEme can now incorporate the Australian Made, Australian Grown logo on their product profiles.

The move aims to help give Aussie growers and manufacturers with Australian Made certification a competitive edge when pitching their products and produce to retail buyers.

RANGEme is an online platform used by retail buyers within the grocery, pharmacy, convenience and health food channels to source new products for their stores.

“Many retailers now have procurement policies that require a significant percentage of products sourced to be locally made or grown, so the ability to quickly and easily communicate that products have been produced locally will give Aussie businesses a great advantage,” Australian Made Campaign Chief Executive, Ian Harrison said.

“The standards products must meet in order to be eligible to use the country-of-origin certification trade mark are more stringent than the rules for making a country-of-origin claim in writing, so this initiative will help set Aussie growers and manufacturers apart from the rest.”

“Both organisations are committed to the success of Australian suppliers in the retail landscape. We are delighted to be working with Australian Made to showcase Australian produced products to leading buyers.” Said Carly Shamgar, RANGEme, Sales & Marketing Director.

Yesterday, The Australian Made Campaign urged the Australian Government not to get distracted by the USA’s country-of-origin regime.

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