The Australian government has secured new export opportunities for Australia’s blueberry producers through an agreement granting market access to Vietnam, with trade expected to be worth about $22 million over five years.
The agreement, which came into effect this week, will also enable Australian consumers to access Vietnamese pomelos. Negotiations for the two-way arrangement began in 2022 and reflect the positive trade relationship between Australia and Vietnam.
Access to the Vietnamese market, a nation of more than 100 million people, is expected to boost Australia’s $500 million blueberry industry. The new export pathway is valued at around $4 million in its first year, growing to an estimated $22 million within five years.
In 2024–25, the government achieved 79 technical market access outcomes across a range of products. These included 17 measures to maintain and eight to restore existing markets supporting $4 billion in trade, as well as 10 new market openings and 44 improvements to existing access.
“Australia’s hardworking, innovative blueberry producers should be proud of the fruit they grow, which is sought after all around the world,” said minister for Agriculture, Fisheries and Forestry Julie Collins.
“This agreement is a result of both the quality of our produce and the strength of our relationship with Vietnam.
“Since coming to government we have created a wave of new opportunities for our farmers and producers.
“We will keep working tirelessly to expand opportunities for our farmers and producers to export our world-class products on the international stage.”
With trade expected to be worth about $22 million over five years, the government aims to support growth in Australia’s agriculture, forestry and fisheries sector, which is forecast to be worth more than $100 billion in 2025–26.