Bundaberg Brewed Drinks is reinforcing its commitment to regional investment through a series of strategic initiatives to foster entrepreneurship and research collaboration with the Queensland University of Technology (QUT).
Central to this effort is the QUT-funded Budding Entrepreneur Scholarship 2025, a beacon of opportunity and support for aspiring innovators from Bundaberg and its surrounding regions. More than financial assistance, this scholarship integrates recipients into a dynamic community, fostering a proactive approach to nurturing local talent.
“We want to empower young entrepreneurs from Bundaberg to pursue their dreams. This scholarship is a testament to our belief in the transformative power of education and entrepreneurship,” said Professor Rowena Barrett, QUT’s Pro Vice-Chancellor.

QUT’s investment in regional innovation extends beyond entrepreneurship to include pioneering research in Agricultural Technology (AgTech). The university has funded multiple master’s scholarships targeting AgTech projects in the Bundy region. These initiatives are designed collaboratively with local industry stakeholders to address real-world agriculture, environmental management, and community development challenges.
“These research projects are not just academic exercises; they are tailored to deliver practical solutions that benefit both industry and the community,” said Barrett.
Scholarship recipients at QUT receive comprehensive support throughout their academic journey and beyond. This includes access to mentorship programs, networking opportunities with industry leaders, and QUT’s Entrepreneurship staff guidance.
“Mentorship plays a crucial role in shaping our students’ entrepreneurial spirit; through formal and informal mentorship, as well as industry connections, we equip them with the skills and confidence to succeed.”
Bridging education with industry: placement and career development
Each year, a significant number of QUT graduates decide to build their careers in the Wide Bay-Burnett region, including Bundaberg. This trend is notable as it reflects the area’s growing appeal as a professional hub.
In the past two years alone, over 80 students have participated in placements across various disciplines, such as health sciences, education, engineering, science, and business. This influx of graduates is driven by several factors, including personal connections to the area, attractive career opportunities, and the region’s quality of life.
“This influx of skilled graduates not only boosts local businesses but also sparks regional innovation and entrepreneurship,” said Bundaberg Mayor Helen Blackburn.
“As locals, we know that great things happen in Bundaberg. From leading manufacturing and agricultural technology to one of our original innovators, Bert Hinkler, the Bundaberg Region has become world-renowned on many fronts.”
Their choice to stay and work locally helps address skill shortages in critical areas, enhancing the region’s overall capacity to meet its professional and healthcare needs.
Graduates also see Bundaberg as a fertile ground for building their careers, thanks to the region’s supportive ecosystem and the opportunities provided by local enterprises. John McLean, CEO of Bundaberg Brewed Drinks, said collaborating with QUT is an exciting opportunity to support the next generation of entrepreneurs.
Attracting and retaining talent in regional Queensland
Significantly, this partnership underscores the critical role of scholarships in attracting and retaining talent in regional Queensland. Supporting the Budding Entrepreneur Scholarship aligns with Bundaberg Brewed Drinks’ commitment to innovation and sustainability, seeing it as an investment in future leaders who will drive regional growth.
“Bundaberg Brewed Drinks has benefited from the advice, services, and support of many people across our region over the past 55 years. This Entrepreneurship Scholarship is a chance for our family to continue to invest and give back to our community,” said McLean.
Professor Barret said having an organisation like Bundaberg Brewed Drinks sponsor a scholarship is invaluable.
“Their innovative and entrepreneurial spirit is evident in their new world-class facility in Bundaberg, which combines cutting-edge technology with local employment. Their commitment to maintaining and growing this operation from Bundaberg showcases their dedication to the community,” said Barret.

By fostering a supportive ecosystem that integrates education, research, and industry engagement, QUT has facilitated opportunities for local businesses to attract and retain talent in regional Queensland. This approach enhances career opportunities for graduates and bolsters the region’s capacity for growth and innovation.
Attracting and retaining talent is crucial for the industry, as it brings fresh perspectives, advanced skills, and innovative ideas that drive progress and sustain competitiveness. Skilled graduates are vital to developing cutting-edge products and services keeping regional businesses competitive globally.
“From leading agricultural technologies to innovative manufacturing processes, the scholarship recipients bring fresh perspectives and skills essential for the continued growth and diversification of our local economy,” said Blackburn.
Envisioning future collaborations
Looking ahead, QUT aims to deepen its ties with Bundaberg and other regional areas through ongoing collaboration and community engagement. A memorandum of understanding with the Bundaberg Regional Council highlights QUT’s dedication to fostering local talent and advancing impactful research.
“Our vision is to continue co-designing solutions that address regional challenges. By leveraging our strengths in research and education, we aim to create lasting positive impacts in Bundaberg and beyond,” said Barrett.
As QUT expands its footprint in regional Queensland, its initiatives in Bundaberg serve as a blueprint for university-community partnerships. Through scholarships, research collaborations, and industry engagement, QUT empowers individuals and cultivates a culture of innovation and sustainability. The university’s commitment to fostering regional talent and addressing local challenges underscores its role as a catalyst for economic and social development in Australia’s diverse landscapes.
This strategic collaboration exemplifies the power of education and industry partnerships in driving regional growth. Investing in local talent and addressing real-world challenges pave the way for a prosperous and innovative future in Bundaberg and the wider Queensland region.
