Australia's largest food relief organisation, Foodbank, has received more than 160,000 cans of soup – equivalent to around 300,000 serves of vegetables – from Campbell Arnott's.
The collection of vegetables soups was unlabelled, so label company Labelmakers and packaging firm, Amcor, as well as a number of Foodbank volunteers in the Victorian warehouse, provided the packages with a simple label and packed them into cartons.
The cans will now be disseminated to food relief agencies in metropolitan, regional and remote areas to help feed the less fortunate.
Foodbank CEO, John Webster, said "Foodbank currently provides food for close to 500,000 people a month but we know from our recent survey, the End Hunger Report, that there are still more than 65,000 people being turned away from charities empty handed due to lack of supplies. This donation of a nutritious meal in a can will certainly help us to bridge that gap."
"Campbell Arnott’s are great supporters of Foodbank’s work and we’re proud to be in a position to play a part in helping to eliminate hunger. We believe soup is the perfect donation as it is wholesome, nutritious and filling," said Anne Ricci, marketing director at Campbell’s.
Earlier this year, Campbell’s donated 15,000 bottles of V8 juice, representing 225,000 serves of vegetables, to Foodbank to mark the official opening of its $14.6 million PET line at its Shepparton facility in Victoria.
Multinational packing and processing company, Tetra Pak has also recently donated to Foodbank, handing over a ride-on floor sweeper to the warehouse in Wetherill Park, NSW.
Tetra Pak, in partnership with Murray Goulburn and the Australian government, also provides an annual donation of 600,000 litres of long life milk to Foodbank.