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Coca-Cola launch new calorie burning calculator

Coca-Cola have invented a calculator which tells you what exercise you need to do to burn off your lunchtime drink.

The Work It Out Calculator was developed with the help of doctors and exercise experts and highlights “the unusual, fun and interesting ways you can achieve energy balance.”

The calculator estimates that in order to burn off one can of coke, a person will need to do 22 minutes of badminton.

To burn off a can of Sprite, 73 minutes of ironing can be undertaken, while a can of Dr Pepper can be removed by 17 minutes of basketball.

Coco-Cola’s website says the aim of the calculator is to help people assess "how you can balance the calories in your favourite Coca-Cola drink with those used up by popular exercises, pastimes and household tasks."

“Making sure there isn't an imbalance between the amount of calories you take in each day and the amount you burn can help you to maintain a healthy weight – and the best way to ensure energy balance is by eating a well-balanced diet and enjoying regular physical activity,” it goes on to say.

While the site in based in the UK, all the drinks are available in Australia.

The calculator says the figures are based on the energy expenditure of a 60kg female, Coca-Cola’s target market.

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