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Fairtrade recognises ethical producers at the inaugural 2013 Fairtrade Awards

Fairtrade has recognised best practice within the Australian retail and food manufacturing sectors at the inaugural 2013 Fairtrade Awards. 

The awards showcased Australian companies and retailers that have proven to have made a solid commitment to sourcing ethically by ensuring that farmers and local communities in developing nations receive a fair price raw materials used in thier products.

The award for Australia’s Favourite Fairtrade Certified Retail Product went to Qi Detox. Nicole Lamond Philp, Director of Universal Village, the distributer of Qi has been overwhelmed with the positive response from consumers.

“People love Qi Detox so much; they actually send fan mail! Word of mouth as well as consistent digital and grocery promotions saw sales in 2012/13 grow in major grocery by 38%,” she said.

Byron Bay’s Santos Organics won the Fairtrade Speciality Retailer of the Year Award for its commitment to empowering farmers and workers in developing nations.

Coles was awarded the Fairtrade Retail Chain of the Year for its continued support which included nationwide in-store, catalogue and FlyBuys promotions for Fairtrade Certified products. In addition, Coles also expanded some of its private label coffee and tea lines.

John Durkan, Coles Chief Operating Officer said that Coles was delighted to have received the awards.

“Coles is delighted to have been recognised as Fairtrade Retail Chain of the Year – as we take the responsibility of sourcing our products very seriously. Our position is set by a strict Ethical Sourcing Policy and demonstrated by the wide-range of Fairtrade Certified products available at Coles,” he said.

“Australian customers recognise that the critical work of Fairtrade in supporting producers in the world’s developing regions. Our customers tell us it is important to them, and we share their view.”
Fairtrade ANZ Operations Manager, Craig Chester said that the growth in sales of Fairtrade products is a clear indication that Australian shoppers are “rewarding companies for giving farmers a fair go.”

“Demand for Fairtrade Certified products is steadily increasing with more and more companies switching to Fairtrade, whether it be a chocolate manufacturer sourcing Fairtrade Certified cocoa, a café or retailer providing Fairtrade products, or businesses buying Fairtrade through their procurement channels,” he said.

“We congratulate the 2013 Fairtrade Award winners, who prove that it is possible to put social and sustainable values into the market and succeed.”

 

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