Babicka original wormwood vodka has won the bronze medal at this year’s San Francisco World Sprits Competition, one of the leading spirit competitions in the world since launching six years ago.
More than 700 spirits were entered for 51 countries in2007 making it the largest spirit competition in America. The strong field of judges involved in the awards (who are from a variety of backgrounds including drinks journalists, ‘mixologists, retailers, restaurateurs, spirit educators and major buyers)has helped build a reputation for the competition in a relatively short space of time.
However, this is not the first award which Babicka has won. Last year the vodka won two competitions, taking out the Alcoholic Beverages category in the FOOD Challenge Awards 2007 and winning a silver medal at the International Wine and Spirit Competition.
Babicka is the brainchild of entrepreneurs Arran Russell and Alex Clarke who said of the award: “To win an award of this stature is amazing, we know we have a great product but to be up against brands like Grey Goose which sold for $2.1 billion and Ketle One which sold 50% of business for $900 million, (and also that they spend millions of dollars on research and development) and receive a bronze in our first year of business is truly phenomenal considering Babicka is owned and created by two Sydney-siders.
“We have really made our mark with this 3rd medal (the first in America). We are now ready to take on America the largest spirit market in the world.”
Babicka is a totally unique wormwood-infused Vodka replicating a 500-year-old Czech witches recipe, and has become a cult favourite since launching in Australia in 2006, promising a Vodka experience like no other.
‘Babicka’ is the Czech term for an extraordinary band of sixteenth century peasant grandmothers with a mysterious reputation for witchcraft. Gathering wormwood and other herbs from the wilds of Czech Lands to create charms and tonics to supplement their meagre income, the Babicka recipes represent some of the earliest vodka formulas ever created.
For more information visit:
www.babickavodka.com