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Fruit World ushers in California citrus season with a sustainable twist

Reedley, CA – Fruit World, a fresh produce welcomes the California winter citrus season. 

Adding to the excitement of the season, Fruit World also announced their recent EFI certification out of their Reedley facility.

The announcement of the EFI certification has reverberated throughout the entire Fruit World community, from the growers and farmworkers to their valued customers.

It is a testament to the hard work and dedication of everyone involved.

Bianca Kaprielian, the Founder and CEO of Fruit World, beamed, “This certification marks a monumental accomplishment. “

“We take our mission of creating an equitable and sustainable food system to heart, and this achievement demonstrates that our actions match our words,” she said.

“The California citrus season arrives fashionably late this year, starting two to three weeks later than usual, but the delay builds anticipation for a spectacular showcase.”

The season commences with the much-anticipated organic lemon program, a year-round favourite featuring the freshest fruit from the desert region.

Sweet limes have also made their grand entrance, while grapefruit will soon join the winter citrus ensemble by month’s end.

November heralds the arrival of Navels and mandarins, with Minneolas, Cara Cara, and Blood Oranges all shipping in December.

This November, Kaprielian will join industry experts on a panel during the Organic Grower Summit, discussing the upcoming Strengthening Organic Enforcement (SOE) rule and ways in which the grower community can prepare for these changes.

“The updates to the USDA National Organic Program regulations are significant. The intent to minimize organic fraud is appreciated; at the same time, we see the challenges it will present to growers, buyers, and sellers of organic produce,” Kaprielian said.

To place an order or to learn more about Fruit World’s Winter Citrus program, please visit fruitworld.com or contact the sales team at sales@fruitworld.com.

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