GS1 Australia and Drinks Association join forces to drive industry standards

GS1 Australia and the Drinks Association have announced a new strategic partnership to drive industry standards development and adoption to improve business and supply chain efficiency in the drinks industry.

GS1 Australia executive director and chief executive officer Maria Palazzolo said the company is delighted to be working with the Drinks Association for the benefit of members, many of whom have membership in both organisations.

“Through this partnership we have a much better opportunity to engage with the drinks industry to support and help strengthen supply chain operations through the adoption of GS1 standards and services.”

In recognition of the importance of the National Product Catalogue (NPC) to creating business efficiencies and a common language around product level data between retailers, manufacturers, brand owners and distributors, an NPC Advisory Group will be formed in late 2018.

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Improving the quality of product data being shared across the drinks sector will be one of the key objectives of the NPC advisory group.

The two-year partnership will also seek to develop new services as well as embed existing services more fully into the drinks supply chain to streamline the identification and movement of goods for the benefit of all stakeholders.

Drinks Association CEO Georgia Lennon said the association is pleased to partner with GS1 to drive industry standards and services for the betterment of its members and the industry overall.

“We are excited to have the opportunity to collaborate with GS1 on the development of innovative solutions and support our members to create business efficiencies,” said Lennon,

As far as possible this partnership will actively collaborate with industry to enhance inventory accuracy and visibility, improve digital capability, leverage new technologies and support regulatory compliance.

GS1 is a neutral, not-for-profit organisation that develops and maintains the most widely used global standards for efficient business communication.

The Drinks Association is a whole of industry association owned by its members.

Profits are reinvested into the growth of the business and into the development of commonly required relevant services aiming to inform the liquor industry with goals of strengthening and creating a financially sound business within the drinks industry.


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