On The Shelf

Koko Black collaboration with Good Spirits Co.’s Australian Baijiu

In collaboration with Koko Black, Good Spirits Co. has put an Australian spin on popular Chinese spirit baijiu this Lunar New Year. 

In collaboration with Koko Black, Good Spirits Co. has put an Australian spin on popular Chinese spirit baijiu this Lunar New Year.

While respecting the Chinese traditional baijiu distilling process, Good Spirits Co.’s baijiu is influenced by the Chinese baijiu tradition and recipe but is made in Victoria using local premium ingredients and rich spirit-making traditions. Koko Black has paired this beautiful drink with its handcrafted chocolates.

Baijiu simply translates to English as “white liquor” and is often pronounced as “bye-joe”. Baijiu is commonly distilled from sorghum but may also include other raw materials such as wheat, rice, barley, millet and corn.

Originating from China and being the nation’s choice of liquor, the production style of Chinese baijiu varies significantly by province and region.

Baijiu has been made in China for over 500 years and is reported to be the most consumed alcoholic liquor/beverage in the world.  Over 15 billion litres of baijiu is produced every year – more than vodka, gin, rum and tequila combined.

“We have put an Australian spin on the world’s most popular drink,” said Varvara Kuraeva, co-founder of Good Spirits Co.

“Our baijiu sits between the traditional style and something that might also appeal to Australian and global markets. We specifically worked on achieving a smooth flavour with clean, natural and citrusy aromas and a dash of soft sweetness that leaves a smooth lingering aftertaste”

Artem Zubenko, co-founder of Good Spirits Co. said, “At a time when consumers are thinking more about what goes into making a product than ever before, we are proud to say that the whole production and packaging process of our baijiu takes place in Australia.”

Being avid supporters of local businesses, the Good Spirits Co team sources labels, bottles, screw caps, boxes, marketing materials and other creative elements that go into making their baijiu from local companies and family businesses.

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