Lipton Ice Tea’s new ambassador: Hugh Jackman

Internationally acclaimed Hugh Jackman, who stars in Hollywood blockbusters such as Wolverine, X-Men and Australia, is now the face of Unilever’s Lipton Ice Tea.

To launch the partnership, Jackman will take the leading role in his first TV advertisement, set to be aired in March 2010.

Jackman is reportedly thrilled with the role: “I’m delighted with my new role as the Lipton Ice Tea ambassador, which is a totally new experience for me, so it’s very exciting.

Jason Green, VP, Marketing, Lipton Ice Tea, said that Hugh Jackman is the perfect ambassador for Lipton Ice Tea.

“He’s positive, full of energy, optimistic, hugely celebrated and humble, which are precisely the values held by the brand.

“We’re very excited to be working with him and about the planned activity over the next few years.”

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