Menulog has launched its Meal 4 Good program, a new initiative that will help raise vital funds for Australia’s leading food rescue organisation, OzHarvest.
On the last Friday of every month from September onwards, for every order placed to one of Menulog’s Local Legend restaurant partners, Menulog will donate the cost of a meal to OzHarvest. Whether it’s burgers or báhn mí, pizza or paella, your Friday food order can go towards helping someone in need.
Menulog Meal 4 Good is also aimed at supporting our favourite restaurants around the country, helping them keep the lights on amid the turbulence of the pandemic. The initiative is in partnership with Menulog’s Local Legend restaurants; a status that is awarded to independent and smaller chain restaurants that provide the best customer experience, food and offers in their local area.
It also aims to expand the Local Legend program in 2022, incentivising restaurants to secure and maintain the badge, with the opportunity to have Menulog fund donations to OzHarvest for orders made through their restaurant each month, as well as a suite of other benefits.
Since March last year, requests for food relief have almost doubled. OzHarvest is providing fresh and nutritious food to vulnerable communities across the country, currently supporting around 478,000 people every month. The impact of COVID-19 means demand for their services is higher than ever.
The impact of the pandemic has seen many new people turning to food relief for the first time in their lives.
“Food insecurity in Australia is at an all-time high and never before in our history, has OzHarvest had to buy food to help meet the need,” OzHarvest founder and CEO Ronni Kahn said.
“We’re currently supporting 1,600 charities across Australia and are running numerous emergency food relief services including hamper hubs, cooked meals and mobile markets. We can only do this thanks to the wonderful support from our partners and I’m thrilled that Menulog’s Meal 4 Good campaign will raise valuable funds to help keep our wheels turning.”
Menulog prides itself on its regional and rural restaurant coverage, in addition to urban areas around the nation, facilitating food delivery for many “hidden gem” independent restaurants which is key to supporting local businesses and communities.
“As a company that started here in Australia, we’re always looking for new ways to support at a grassroots level and do more for our communities,” Menulog managing director ANZ Morten Belling said.
“We’re proud to support the work of OzHarvest, helping to provide food to those who need it most, while also spotlighting legendary restaurants in local communities. We strive to partner with those in the business of food, as well as help those who need better access to food.
“We aim to donate 200,000 meals to OzHarvest over the next 12 months as part of the Menulog Meal 4 Good program.”
Menulog selected the last Friday of every month for this campaign as its data shows 30 per cent more orders on a Friday than any other day.
The Menulog Meal 4 Good initiative began on 24 September and will run on the last Friday of every month until August 2022, or until targeted donations are reached. Customers simply order their meals on the selected days from a listed Local Legend restaurant via the Menulog app or website. For every order, a meal will be donated to OzHarvest.
Menulog commenced its partnership with OzHarvest in June 2021, becoming one of OzHarvest’s Awesome Partners. This partnership adds to Menulog’s wider community efforts, earlier this year committing to a collaboration with the National Indigenous Culinary Institute (NICI), Australia’s only industry-inspired and initiated organisation to offer training and experience for aspiring Indigenous chefs.