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Mother energy drink launches new can for clubs, bars

Energy drink brand, Mother, has announced the launch of a new, sleek can designed exclusively for licensed bars, nightclubs and restaurants.

To accompany the new look 250mL can, nightspots will also be offered a specially designed Mother Energy fountain gun, providing premises staff with an easier way to serve the caffeine drink.

“We’re excited to roll out Mother in a premium can format for our licensed customers and consumers,” said Pamela Wyatt, marketing manager for the Mother brand. “When the sun goes down and people out and about are looking for something that little bit special, the new Mother energy drink Premium Can is a great choice.”

The launch of the Mother Premium Can will be supported by a range of point-of-sale items including decaled bar fridges, chalk counter cards, and cooler banners.

Mother is currently available in seven different energy drink options in Australia including the classic Mother flavour, Mother Revive, Mother Lemon Bite, Mother Surge Orange, Mother Frosty Berry, Mother Green Storm and Mother Sugar Free.

 

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