Nestlé USA has acquired premium functional water brand Essentia Water (Essentia). This comes as part of Nestlé’s announcement in June 2020 to transform its global water business to focus on international premium and mineral water brands.
This move also includes shifting to healthy hydration products such as functional water.
Essentia is a leading brand in the ionized alkaline water market and also one of its pioneers with its 2020 sales amounting to $251 million.
“With the addition of Essentia we continue to transform and best position our water business for long-term profitable growth here in the U.S. and globally,” said Steve Presley, chairman and CEO of Nestlé USA.
This acquisition follows Nestlé’s decision in February 2021 to sell its US and Canadian based regional spring brands including its water purification business and beverage delivery service.
“We are excited to welcome the Essentia team to the Nestlé family as we expand our premium water portfolio. Essentia gives us an immediate strong presence in the high-growth, functional water segment and supports our efforts to capture opportunities with emerging consumer trends such as healthy hydration,” said Presley.
Essentia will join Perrier, S. Pellegrino, San Pellegrino and Aqua Panna who are already part of Nestlé’s shift to premium water brands.