Nestlé and Worldchefs aim to surpass their 2017 campaign to bring healthier food to kids, which reached more than 37,000 children in 56 countries.
They hope to do this with the help of 4,000 chefs from Worldchefs and Nestlé Professional who each year contribute their time and energy to an educationally focused culinary event.
Since its creation by chef Dr Bill Gallagher in 2004, Worldchefs has committed to celebrating the profession and to transfer culinary knowledge and skills with a sense of pride and commitment to the future.
This year’s activities take place in late October and comprise a host of fun-filled healthy eating workshops for children in diverse communities around the globe.
Chef Joanna Ochniak said the theme this year – Healthy Foods for Growing Up – is intended to encourage kids to think about what they would like to be when they grow up, and how healthy eating today can help them get there.
“This is a life-lesson that we as chefs are passionate about passing down to the next generation of culinary professionals and home cooks,” said Ochniak.
Rochelle Schaetzl, from Nestlé Professional said the Nestlé for Healthier Kids programme was established as part of a commitment to improve nutrition for children.
“Through this dynamic International Chefs Day collaboration with Worldchefs, we are making great strides towards helping children to eat better, firmly establishing healthy food habits and diets as they grow up,” said Schaetzl.
In addition, in line with its commitment to provide better nutritional ingredients for foodservice professionals, Nestlé Professional has launched its chef’s pantry initiative.
As part of this, all products and ingredients Nestlé sells to out-of-home professionals are being reviewed.
Nestlé Professional’s ambition is to simplify recipes and use the same ingredients that chefs stock in their own kitchen pantries.
Product renovations will focus on eliminating unfamiliar ingredients and improving nutritional value, addressing the evolving requirements of chefs and of their consumers.
This includes reducing salt, sugar and saturated fats.
The World Association of Chefs’ Societies, known as Worldchefs, is a non-political professional organisation, dedicated to maintaining and improving the culinary standards of global cuisines.
It accomplishes these goals through education, training and professional development of its members.
As an authority and opinion leader on food, Worldchefs represents a global voice on all issues related to the culinary profession.