New chip flavour from Cobs

From the makers of Australia’s favourite popcorn, Cobs, comes a new style of chip called Pop’d Chips, for those looking for a healthier chip, popped full of flavour.

Pop’d Chips are air popped to perfection, ensuring they have all the crunch and flavour burst of a regular chip, but better for you.

Using a unique blend of Potato, Rice and Corn, Pop’d Chips are created by combining heat and pressure, which then air-pops into a deliciously crispy chip. The perfect amount of premium High Oleic Sunflower oil and flavour-packed seasonings are added, to create a super-crunchy, healthier chip.

“Pop’d Chips have 60 per cent less fat than a regular potato chip, without loosing the flavour and crunch that chip fans love and expect”, says Kristie Ellerton, Head of Marketing at Cobs.

“Over the past fourteen years, Cobs has established itself as a leader in the ready-to-eat popcorn category, and we’re now taking our knowledge of ‘better for you’ snacks into the development of this flavour-packed chip range.”

Bursting off the shelves in Woolworths stores and independent supermarkets nationally, Pop’d Chips are now available in three delicious flavours: Sour Cream and Chives, Sweet Chilli and Sour Cream, and Salt of the Sea.

Sour Cream & Chives: This delicious combination of smooth sour cream, with a little sweetness and a touch of tang packs a burst of flavour.

Sweet Chili And Sour Cream: The creaminess of sour cream combined with the sweetness and spice of tomato and chilli delivers a big flavour hit.

Salt of the Sea: with just the right amount of sea salt, this Pop’d Chips flavour delivers that deliciously salty chip taste.

With the super crunch blend, bursting flavour, and being a better for you snack, Pop’d Chips are perfect for any share occasion, whether it be a friend’s BBQ, a day on the beach, picnic or movie night.

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