Nexba, an Australian beverage company dedicated to eradicating sugar from soft drinks, has been voted Product of the Year (Beverage Category) by thousands of Australian consumers.
Global research company Nielsen surveyed 14,205 of Australian shoppers to determine the winners across a range of category sectors. The survey asked household shoppers to choose their favourite products across 45 categories.
“We are very honoured to receive the Product Of The Year award for our range of Naturally Sugar Free soft drinks,” said Troy Douglas, Nexba co-founder.
“With the global surge in the anti-sugar movement, we are proud to be at the forefront of innovation as the Australian brand leading the way and breaking new ground in this category.
“Nexba was first to market with our natural sugar free offering. It’s very clear people around Australia and various parts of the world are sold on enjoying a natural and sugar free soft drink in Cola, Lemon and Orange flavours.”