Noosa Chocolate Factory has appointed Marcus Raward as its new chief executive officer. His appointment comes as the company moves into its next phase, building on its history while responding to consumer demand and changing market conditions.
Raward brings a commercial and financial background, with experience guiding businesses through growth, market change and operational development.
“Noosa Chocolate Factory has a remarkable story, a loyal customer base and a product range defined by flavour, craftsmanship and creativity,” Raward said.
“My focus is on celebrating the brands’ roots, shining a light on what makes our products different from other chocolate and confectionery brands whilst moving the business forward into an even stronger commercial position.”
The appointment follows a period of challenges across the chocolate industry, including volatility in global cocoa prices. Raward said conditions were beginning to stabilise.
“Cocoa prices have been a real challenge across the sector, but we are now seeing signs of plateauing,” he said.
“At the same time, consumer demand for quality chocolate remains strong, which presents a real opportunity for a brand like Noosa Chocolate Factory.”
The company has continued to expand its retail presence, with a new store recently opened at Westfield Chermside. Renovations are also underway at the Sunshine Plaza store, which is expected to reopen in early February.
“These investments reflect our confidence in the brand and in the ongoing appetite for quality, hand crafted chocolate,” Raward said. “We’re focused on sustainable growth that stays true to who we are.”
Founded in Queensland, Noosa Chocolate Factory is known for handcrafted chocolate, flavour combinations and a connection to its origins. The business aims to strengthen this foundation while planning for long term growth.