News, What's On

RHUBI launches the ultimate bartender challenge with over $3K in prizes

Australian-made rhubarb aperitif brand RHUBI is kicking off the ‘#JustAddRHUBI’ secret sauce challenge led by co-founder and former Diageo World Class Australia Winner 2021, Evan Stroeve.

The nationwide competition calls on venues and their bartenders across Australia (Sydney, Melbourne, Brisbane, and Perth) to Just Add RHUBI as a ‘secret sauce’ in their cocktail making for the chance to win over $3,000 in prizes*.

Evan Stroeve, co-founder of RHUBI said “The ‘#JustAddRHUBI’ secret sauce challenge came about because we wanted to build on the simplicity of our “Just Add Soda” cocktail formula.”

“This challenge is all about celebrating the versatility and ease of switching out key ingredients for RHUBI in classic cocktails”

“We can’t wait for Aussies to enjoy RHUBI in their favourite Margarita, Cosmo, Sour, or Negroni, especially with the hot summer days coming up fast,” Stroeve continued.

Evan will be announcing the competition and sharing a series of his favourite #JustAddRHUBI cocktail recipes on RHUBI’s social media accounts, including a Rhubarb Margarita and Rhubarb Negroni.

For an extra dose of inspiration, industry legend and venue owner of Door Knock, Nat Ng is also creating her own ‘secret sauce’ cocktail which will be released on across RHUBI’s socials in the coming weeks.

To enter:

Vanguard venues and bartenders (Sydney, Melbourne, Brisbane, and Perth) are simply encouraged to post their ‘secret sauce’ cocktail on Instagram with #JustAddRHUBI and tag @rhubimistelle.

The prize:

A winning bartender will be selected from each state (Sydney, Melbourne, Brisbane, and Perth). The winning bartender will receive $500 and RHUBI merchandise. The winning venues from each city will receive an exclusive bespoke “Day Out with RHUBI” valued at $1,000, and a RHUBI stock contribution.

Send this to a friend