News, Packaging

SodaStream makes sustainable update to its water maker

SodaStream announced in celebration of Earth Day, its sparkling water maker, the Terra, will now have an outer shell crafted from 50 per cent recycled materials.

“This year, we are excited to unveil the latest Terra machine, made of 50% recycled materials, offering another eco-friendly beverage solution. As we celebrate Earth Day, we invite customers to join us on our journey towards a greener future, one bubble at a time,” said SodaStream Australia marketing manager, Holly Walker.

SodaStream state this initiative is designed to provide consumers with a convenient, and eco-conscious solution whilst creating a positive impact by keeping waste out of landfill, directly bettering the planet.

“Our vision is to change the way the world drinks by inspiring to Push for Better,” said Walker.

In a recent announcement the brand stated it is prioritising innovative advancements in sustainability across its product line and operations, including its reusable bottles and CO2 closed-loop system, promoting responsible consumption and regeneration at every stage of the production.

For over seven years, SodaStream Australia have been partners of Clean Up Australia (CUA), a partnership that sees both organisations work together to address the growing waste stream and build a better circular economy within internal operations and processes.

Pip Kiernan, chair of Clean Up Australia said, “We are so proud to be partnered with organisations such as SodaStream who, along with its consumers across the world, have helped save 5.5 billion single-use plastic bottles in the past 12 months.”

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