SPC launches new fruit pouches that are easy to eat on-the-go

SPC has launched three new fruit pouch pack ranges to a give people a healthier snack alternative.

The company aims to give consumers a product that works into their demanding daily schedules, which still has great nutritional value.

Venturing into a new format, the three ranges contain the goodness of real fruit in a convenient pouch pack.

The pouches include Puree and Simple, which is ideal for lunchbox snacks for children, Frumax – aimed at busy children and teenagers, and Goulburn Valley Fruit Plus for women on the go.

SPC general manager for marketing and innovation, Simone Coté, said many Australian’s wanted to make the right choice when it came to snacking for themselves and their families.

“At SPC we want to make things easier for consumers to make positive choices about the products they buy,” said Coté.

“We created the SPC fruit pouch range to be both delicious and easy to use, made from local, home grown fruit from our Australian backyard,” she said.

The pouches are made with no artificial colours, flavours or preservatives.

“Our products have been developed to the needs of women as well as busy families on the go – where the daily chore of packing a lunchbox or filling a hungry tummy after school can be, just that, a chore. Best of all it allows parents to feel confident in with the quality of the products they give to their children,” said Coté.

Puree and Simple used Australian grown fruit and comes in a wide range of flavours including apple and strawberry, peach and pineapple, and apple and mango.

Frumax is the sleekest snack for the sports bag or lunchbox – ideal for teenagers on the go. Flavours include apple and orange, and apple and pineapple and Apple.

Goulburn Valley Fruit Plus is a healthy fruit snack enriched with the goodness of chia and coconut. It is a quick grab option for breakfast or a snack. Flavours include apple and cinnamon with chia, strawberry and berry with chia, banana and honey with coconut.