Global potato protein market to reach $ 128.9 Mn by 2029

The global potato protein market size is expected to reach $222mn by the end of 2029. According to a study, the market will show a steady rise at 4.3 per cent CAGR between 2019 and 2029. According to the report, the rising demand for healthier and plant-based food alternatives will stoke growth of the market. The report offers a comprehensive insight into the market. It covers key growth drivers, restraints, opportunities, and prevailing trends. It uses unique research methods to offer the most accurate analysis of the market. The report profiles some of the leading market players examines the impact of their growth strategies on the overall market.

It includes in-depth insights into the potato protein market. Some of these are:

  • The estimated value of the market was at $145 Mn in 2019. Through the course of the report’s forecast period, the market is exhibited to show a steady pace of growth.
  • Regionally, North America emerged as a key market for potato protein.
  • Europe and Latin America will report steady rise as key markets for potato protein.
  • Among potato protein types, concentrates will witness high demand through the forecast period.
  • Key players are likely to focus on introducing new products to stay relevant in the market.

“In the coming years, the potato protein market will gain impetus from the rising demand in developed regions. The rising demand for healthier meat alternatives and inclination towards plant-based protein will increase potato protein sales in regions such as North America, Europe and Latin America,” said a lead analyst.

Increasing application in food and beverages sector to boost growth
Potato protein is widely used in infant formulas, food supplements and dairy products. Therefore, the increasing consumption of dietary protein will bode well for the market. Furthermore, the market is expected to gain from the expansion of the food industry. Because countries such as China, India, and Brazil exhibit high food demand, they are identified as some of the most lucrative markets for potato protein. In addition to this, the rising health consciousness among consumers will enable growth in the market

Who is winning?
Some of the leading players operating in the potato protein market are (Avebe, Tereos, Agrana, Roquette, Omega Protein, Pepees Group, Emsland Group, Meelunie, KMC Ingredients, Südstärke, AKV Langholt, PPZ Niechlow and others.

As a result of increasing competition, potato protein manufacturers are focusing on expanding their product portfolio and improving sourcing processes. Their expansion strategies are further aided by agreements between them and local players across emerging market. These companies are particularly focusing on catering to changing consumer preference across various applications.

In addition to this, mergers and acquisition remains a popular strategy among market players. Companies intend to expand their regional footprint through strategic collaborations

Australian walnuts to be sold into India

Australian walnut farmers will now be able to sell into the Indian market following the signing of a market access agreement between the two countries.
Federal agriculture minister David Littleproud said he was thrilled Australia’s walnut growers now had access to India and its 1.4 billion people.
“Many Australians don’t realise a scientific market access agreement is often the hardest part of getting access to a new market,” Littleproud said.
“Getting scientists from two countries to agree on how to stop any threat of diseases or pests being exported from one country to another can be very difficult.”
Littleproud said that the government spoke to industry through the Hort Innovation Australia prioritisation process. Walnut market access was nominated as a key priority.
“Since then our agriculture counsellor in India has worked with the Department of Agriculture, the Department of Foreign Affairs and Trade and the walnut industry to get this access,” Littleproud said.
“Agricultural counsellors win trade outcomes and that is why we boosted the number of counsellors we have in key markets in the 2017-18 budget.”
The minister said that, with India already a large export market for Australian almonds, there was huge potential for our other nuts to be exported there also. Australia exported over $22.5 million worth of walnuts around the world in 2017-18.
“Around 1.4 billion people live in India – more than 50 times the number of people in Australia – so it’s a huge market we’ve accessed for our walnut growers.”
Trade can formally commence once the import conditions are officially gazetted by India. In the interim, 10 trial shipments of walnuts can be sent to India.

Market outlook for chickpeas and lentils

The coming year heralds the promise that chickpeas and lentils will hold at the improved price levels reached at the end of last year. However, markets are likely to remain volatile and driven by developments in India – the world’s largest producer and consumer of pulses – says agribusiness banking specialist Rabobank.

With future pulse price swings set to be driven by any changes in Indian supply, Rabobank senior grains and oilseeds analyst, Dr Cheryl Kalisch Gordon, says India has ramped up support policies and programs over recent years to increase its pulse production in the pursuit of attaining self-sufficiency.

“We’re looking at a situation where we have seen a significant uplift in India’s pulse production over the past couple of years,” Kalisch Gordon said. “A lot of this has been put down to the ‘monsoon effect’ – a couple of favourable years of monsoon – and while that is overridingly still the biggest driver of production in India, there have also been increases in productivity due to government support programs and increased price support which has encouraged production.”

Discussing the outlook for the pulse market in 2019 in a two-series podcast, Checking the Pulse, Kalisch Gordon said this “massive jump” had seen India’s pulse production increase from 16-17 million tonnes in 2016/17 to 23-24 million tonnes in 2017/18.

Kalisch Gordon said Rabobank believed the excess domestic pulse supply seen in India in the past two seasons would continue in 2018/19 as well, though with a likely lower surplus. “And until we see a major disruption in their domestic production, it is unlikely India will be back in the market again as a significant pulse importer,” she said.

India’s domestic supply was, however, still highly dependent on the monsoon and weather in general, Kalisch Gordon said. And current dry conditions, together with a reduction in Indian (rabi) pulse plantings – down around 10 per cent on last year according to Indian government data – could see this year’s overall crop come in seven to eight per cent lower than last year.

“If the so-far less-than-favourable monsoon season continues, we could see India come back into the market looking for imports,” she said.

Any changes in government import policies would also have a bearing on prices, Dr Kalisch Gordon said. “For changes in policy though – such as the extension of temporary bans, the opening of doors for any imports like yellow peas or the removal of tariffs – we expect we’ll need to wait until closer to the middle of 2019 and after Indian general elections,” she said.

In light of the current situation in India, Kalisch Gordon said, pulse markets would “continue to be on a rollercoaster”, but one that had a positive trajectory given growth prospects for the Indian market for pulses.

Minister for Agriculture heads Leadership Dialogue with India

Minister for Agriculture and Water Resources, David Littleproud, will lead the Australian delegation participating in the Australia India Leadership Dialogue in Delhi this month.

Littleproud said he was thrilled to have the opportunity to help expand the prosperous trade and investment relationship shared by the two nations.

“Two-way trade in goods and services with India is now worth more than $20 billion,”  Littleproud said.

“Two-way investment has risen from $3 billion in 2006 to $23.9 billion in 2016. Our growing trade and investment shows the strength of Australia’s partnership with India, which holds powerful opportunities for both nations in the future.”

During his visit Littleproud also looks forward to his first meeting with his counterpart, the Indian Hon. Minister of State, Agriculture and Farmers Welfare, Ms Krishna Raj.

“Agriculture is such a vital part of our bilateral relationship, with many common interests and challenges, which we can work together on to benefit both our countries. This includes working to strengthen our agricultural trade, and constructively discussing bilateral difficulties,” Littleproud said.

Minister Littleproud said the Australia India Leadership Dialogue would help strengthen overall economic ties between the two countries, and boost cooperation across key sectors such as knowledge, health and water resources.

“The Dialogue brings together high-level delegates from both India and Australia’s government, business and civil society,” Littleproud said.

“With India already the world’s seventh largest economy and set to remain the fastest growing major economy for the foreseeable future – at around 7 per cent per annum ¬– it is vital that Australia understands the requirements for sustained Indian growth—and works to complement them.

“Countries like India and Australia—open to the world, healthy democracies with cohesive societies and strong economies—have the adaptability and global connections for international success.

“That is why we place such a high value on our relationship India: better economic cooperation will drive prosperity in both nations.”

Littleproud is leading the Australian delegation to India for the Australia India Leadership Dialogue from Sunday 21 January to Tuesday 23 January 2018.​

Indian tariffs will hit Australian pulse trade hard

A new 30 per cent tariff on imports of chickpeas and lentils to India will hit Australia’s two most important pulse crops hard in the middle of the harvest season when much of the export trade is getting under way for the year, Pulse Australia says. Read more

Australia can become premium food provider for Asia – report

Australia needs to increase investment in emerging markets like China and India and could benefit from setting up food processing clusters in Australia, with products then integrated into Asian markets, according to a new report.

The latest report by the Committee for Economic Development of Australia (CEDA) , Outbound investment, has found that the rise of protectionism associated with Brexit and the election of Donald Trump as US President mean that, across the broader economy, Australia’s future lies with Asia.

“Outbound investment from Australia is currently more than $540 billion per year and the top three recipients of Australia’s outbound investment are currently the US, the UK and New Zealand,” CEDA Research and Policy Committee Chairman, Professor Rodney Maddock said.

“However, the amount that flows to China and India combined only accounts for 2.9 per cent of Australia’s total outbound investment.”

Maddock pointed out that, in terms of the food and beverage sector, there is a real opportunity for Australian outbound investment in distribution systems for chilled and fresh foods in Asia, which are still poor.

Maddock said that, across all sectors, outbound investment is often viewed negatively as a means of offshoring local jobs.

“In reality, it can deliver significant economic benefits to the Australian economy and in fact create jobs both here in Australia and abroad,” he said.

“Outbound investment by Australian companies can provide access to global value chains and increase demand and awareness of Australian products and services.

“The CEDA report recommends that the Federal Government needs to better articulate the economic benefits of outbound investment.”


Frosty Boy’s growth points to more Asian expansion

2015 has been a big year for Frosty Boy Australia (Frosty Boy), with sales on target for double-digit growth for this financial year, according to the company. 

With this growth, Felipe Demartini has recently been appointed to the position of General Manager Sales and Marketing to support the Queensland-based manufacturer’s international targets in 2016.

Previously serving as the National Sales and Marketing Manager of Frosty Boy,
Demartini’s role now covers the company’s domestic and international markets, an area which is proving to be crucial in Frosty Boy’s business growth.

Demartini’s background includes working as a marketing manager in the FMCG industry within the competitive Brazilian market. 

Since being at Frosty Boy, Demartini has helped grow sales by 25 per cent in the domestic market. He has also successfully led the development of Frosty Boy’s premium beverage line ‘The Art of Blend’, launched in September 2014.

Demartini said he was excited to be at the forefront of Frosty Boy’s sales and marketing effort and is eager to develop long-term strategies in order to drive growth. 

The focus for next year will be to grow business in China and India, the company said.

Delegation finds “real opportunity to expand trade” in India

Senator Richard Colbeck said Australia and India’s trade relationship has the opportunity to continue to strengthen and grow.

Senator Richard Colbeck, Parliamentary Secretary to the Minister for Agriculture, has returned from a week-long trade mission to India with a positive outlook on a potential a Free Trade Agreement with India.

The event, Australian Business Week in India (ABWI), was attended by about 450 people including representatives of Australia's food, beverage, fibre and textile industries, and the Australian and Indian governments.

“We have a real opportunity to expand trade both ways and I believe our trade relationship can continue to strengthen and grow beyond ABWI – to the mutual benefit of farmers and producers in Australia, and farmers, producers and consumers in India,” Colbeck said.

Prime Minister Tony Abbott and his Indian counterpart Narendra Modi have said publicly that they want to lock in a free trade deal by the end of the year.

“It was a real privilege to be involved in discussions that will give Australian exporters, our food and beverage, and innovative agricultural technology companies an opportunity to engage with the important trade market in India,” Colbeck said.

“India is a significant and rapidly developing market – it was worth over $675 million in Australia's agricultural, fishery and forestry exports in 2013-14. There is an opportunity to assist with development and then expand with the growth of the market.

“Tapping into overseas business environments can be daunting and the Australian Government understands this. We remain committed to assisting our primary industries to help build Australia's reputation as a reliable and consistent exporter of quality food and fibre.”

Senator Colbeck attended high-level meetings with key industry members and participated in forums and bi-lateral talks on future opportunities for agriculture, textile, food and grocery trade.

“I was fortunate to speak at a number of key events to promote Australia's food and beverage and dairy industries. I heard with interest about India's national dairy plan and was able to reinforce how Australia can be a partner in helping achieve these goals,” Colbeck said.

Australian Business Week in India agricultural activities were hosted across the major cities of New Delhi, Mumbai and Ahmedabad from 10-16 January.