Cadbury's 'Joyville' will return in the next few weeks with a new Easter campaign following major success last year.
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Red Bull aims for social domination in new campaign [video]
Red Bull launched its new campaign during the men’s final of the Australian Open over the weekend, with hopes to make the hashtag #givesyouwings prevalent on Twitter.
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Wine industry called on Aussies to be patriotic this Australia Day
While Australians are already quite patriotic in their drinking habits, Wine Australia used the Australia Day long weekend as an opportunity to encourage support for locally produced drops.
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Dick Smith’s Oz Day ad ‘banned’ from prime-time [video]
Controversial businessman and entrepreneur, Dick Smith, has released a video encouraging Australians to buy locally this Australia Day, but you won't be seeing it on prime-time.
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‘Honest’ Coke ad says it “killing you and your family” [video]
A new 'honest' version of Coca-Cola's latest ad campaign has been released, although the beverage giant had nothing to do with this one.
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New campaign encourages soft drink tax [video]
A campaign urging the government to introduce a tax on soft drinks and limit advertising targeting children has kicked off today.
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Trickett heads up Australian Table Grape campaign
Australian swimming champion Libby Trickett has for the second year in a row been appointed the face of Australian Table Grapes' Munch-A Bunch-A Grapes campaign.
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Coca-Cola tackles obesity in new US ad campaign [video]
In a first for the global beverage brand, Coca-Cola's latest marketing campaign focuses on lowering the calorie intake of its customers.
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Sam Kekovich’s latest Australia Day ad released [video]
Meat and Livestock Australia's latest Australia Day ad campaign has hit our screens, this year detailing Sam Kekovich's experiences with 'Lambnesia'.
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Diageo promotes responsible drinking in new ad campaign
Alcohol manufacturer Diageo Australia launched its ‘don’t see a great night wasted’ campaign on NYE, an initiative aimed at encouraging the responsible consumption of alcohol during the peak holiday period.
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Factory farming focus during Meat Free Week
Australians are being urged to give up meat for a week in March, in an attempt to discourage consumers from buying protein sourced from factory farms.
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Rachael Finch the face of Summer Stonefruit campaign [video]
Model and TV presenter, Rachael Finch is the new ambassador for Australian Summer Stonefruit.
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Coca-Cola brings back a retro look for summer
Coca-Cola has released limited edition 'retro look' packaging for its Fanta, Sprite and Lift beverages, as well as a special release of Mello Yello by Lift.
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Coca-Cola enters cider market with Rekorderlig venture
Rekorderlig has entered a joint venture deal with Coca-Cola Amatil, which will see CCA as the sole importer and distributor of the popular cider brand in Australia.
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Cherry producers fund new ad campaign
Australian cherry growers have contributed financially to a new advertising campaign aimed at driving sales in the build up to Christmas.
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Transexual and cavity searches feature in new Bearded Lady ads
New ads from bourbon brand Bearded Lady aren't "controversial for controversy's sake", despite them featuring transexuals and a police offer about the perform a cavity search.
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Cartoon favourites launch Wonderful Pistachios in Australia [videos]
A series of TV ads featuring some of our favourite cartoon characters will hit our screens today, celebrating the launch of Californian-based snack brand Wonderful Pistachios in Australia.
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Aussie wine families set sights on China
It’s next stop China for Australia’s First Families of Wine, a group created by 12 family-owned Australian wineries, with the shared aim of promoting Aussie drops and the history that goes with them.
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Coffee overtakes tea as drink of choice at home
BIS Foodservice's Coffee and Beverages 2012 report series has found that despite price jumps, coffee is now the preferred at-home hot drink amongst Australians.
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Angry Birds soft drink outselling coke
A new soft drink branded on the popular ‘Angry Birds’ mobile game has outsold Coke and Pepsi in some markets of Finland, and will soon be available in Australia and New Zealand.
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