Australian natural spread brand Mayver’s has announced the launch of two new peanut butters to its all-star line-up, Skin On and Extra Crunchy, available in Woolworths from mid-June.
Mayver’s Skin On Peanut Butter uses a recipe of lightly roasted peanuts and a pinch of salt, but keeps the peanut skins on to pack 3.3g of fibre into each 20g serving.
In the other corner with 60 per cent more crunch, Mayver’s Extra Crunchy Peanut Butter is designed for those who like the texture and mouthfeel of a super crunchy nut spread.
On The Shelf
Pic’s Peanut Butter, all natural peanut butter company made with 100 per cent Australian ingredients, has brought Peanut Butter slugs to Australia.
These are a hearty shot of smooth peanut butter.
The single-serve sachet is 30g of smooth Pic’s Peanut Butter, made from freshly roasted hi-oleic peanuts, a pinch of salt and nothing else.
It is the perfect addition to a picnic basket, children’s lunchboxes, or a work desk drawer.
The peanut butter slug allows people to enjoy a snack with a healthy trifecta of good fats, protein and fibre.
Pic’s Peanut Butter founder Pic Picot said the team was truly excited to introduce this unique product into the Australian market.
“Our much-loved peanut butter is now available in an individual, easy to use and enjoy sachet that is the pocket fuel every peanut butter lover needs and wants,” said Picot.
The slugs are packaged with a double foiled wrapping and feature an easy-open spout at the top of the package for ultimate convenience and to avoid leakage.
The new single-serve slugs come in a dispenser pack with an easy to open box, now available for retailers.
The Pic’s Peanut Butter Slug will retail for RRP$1.00, making peanut butter a snack that is both accessible and affordable for everyone.
On The Shelf
Product Name: Pic's Peanut Butter
Product Manufacturer: Pic's Really Good Peanut Butter
Launch date: 28 February 2016
Ingredients: 100% Runner Australian Peanuts, pinch of New Zealand sea salt
Shelf Life: 18 months
Country of origin: New Zealand
Brand Website: https://www.picspeanutbutter.com
Description: Pic’s Peanut Butter is more than a really good peanut butter company. Using 100% Australian nuts, the New Zealand family run business is internationally recognised for its premium, all natural products and strives to be the worlds most loved peanut butter. Pic’s Peanut Butter is made from freshly roasted Australian peanuts and a pinch of salt, and nothing else, and brags a Five Star Australian Health Rating for its incredible nutritional benefits.
Contact: Email firstname.lastname@example.org
Product Name: Mother Earth Natural Peanut Butter range; Crunchy, Smooth, Chia Seed Blend and LSA Blend.
Product Manufacturer: Prolife Foods
Launch date: February 2016
Ingredients: Crunchy & Smooth Natural peanut butter – Hi-Oleic peanuts (99.5%), Salt
Chia Seed Blend peanut butter- Hi-Oleic peanuts (89.5%), Chia Seeds (10%), Salt
LSA Blend peanut butter – Hi-Oleic peanuts (89.5%), LSA (Linseed, Sunflower Seed & Almonds 10%), Salt
Shelf Life: 12 months, except LSA which is 9 months
Packaging: 380g tubs
Product Manager: Caroline Potter
Country of origin: Made in New Zealand from Australian Hi-Oleic peanuts. Note, if supply is short the same peanuts are sourced from Argentina.
Brand Website: https://Motherearthfoods.com.au
Describe the product: Natural peanut butter made with Hi-Oleic peanuts which have a high level of healthier monosaturated fats than standard peanuts. The range also has no preservatives, or added oils or sugars.
Contact Email: email@example.com
Mother Earth has launched its natural peanut butter in Australia. As well as perennial favourites crunchy and smooth peanut butter, there are also innovative superfood blends, Chia Seed Natural Peanut Butter and LSA Blend Natural Peanut Butter.
Mother Earth’s natural peanut butter is made with Hi-Oleic Australian peanuts* which have a higher level of a healthier mono-unsaturated fats than standard peanuts. The range also has no additives, no preservatives and no added oils or sugar. It is now on shelves at Woolworths Supermarkets around Australia.
Children’s food author and television host Alice Zaslavsky says quality peanut butter like the Mother Earth range makes a delicious snack at any time and can be used in a huge array of recipes, from Asian sauces and curries to dressings for salads and vegetables.
“I love that the classic smooth and crunchy peanut butters have absolutely nothing added except a pinch of salt," she said.
"And the unique superfood blends are a taste and textural sensation as well as a great way to enjoy even more goodness with your morning toast or smoothie. Mother Earth peanut butters are a simple, natural and delicious addition to any kitchen.”
Alice recommends mixing crunchy peanut butter with honey and spreading on fresh wholewheat sourdough bread for an afternoon tea treat, or spreading Mother Earth superfood peanut butter on celery stalks for a wholesome and affordable snack anytime.
"You can tell Mother Earth peanut butter is all natural because the oil from the peanuts rises to the top of the jar. It not only keeps the texture lovely and silky but it's a sure sign there’re no preservatives or additives."
*when supply is short Mother Earth sources the same peanuts form Argentina