Lite Blackcurrant Syrup

Product name: Lite Blackcurrant Syrup

Product manufacturer: Barker's of Geraldine

Ingredients: Squeezed Canterbury blackcurrant juice, water, sugar, honey, acidity regulators (citric acid, sodium citrate, magic acid), vitamin C, natural sweetener (stevia leaf extract)

Packaging: Glass bottle

Brand website:

Describe the product
With the same great taste and half the sugar, there is even more reason for your family to enjoy Barker's Blackcurrant.

The natural sweetness of the stevia plant replaces half the sugar in our Lite Blackcurrant, with no artificial sweeteners and no compromise on flavour.


Trumpeters Alcoholic Ice Tea

Product name: Trumpeters Alcoholic Ice Tea

Product manufacturer: N & C Beverages Pty Ltd

Ingredients: Organic tea (90%) Organic Sugar, Citric Acid, Carbonated Water

Shelf life: 12 Months

Packaging: Craft Amber Glassware, paper labels with matte varnish, gloss highlights

Product manager: Hayden Newton

Brand website:

Describe the product
Over the past 12 months Trumpeters Ice Tea has developed a niche but strong following within independent retail and venues. Our growth has been off the back of continued interest in the alcoholic ice tea segment.

Our ethos is to provide the best possible refreshment experience by use of the absolute best ingredients available. To confirm this belief we undertook development to produce the world’s first certified organic alcoholic ice tea (Australian Certified Organic). And the first certified organic RTD to be launched nationally through Australia major chains.

Trumpeters Traditional is currently on sale nationally through Dan Murphy’s, Liquorland, 1st Choice Liquor and Vintage Cellars. ACO Certified Trumpeters will be launched this summer.


Thai Massaman Curry paste

Product name: Thai Massaman Curry paste

Product manufacturer: Latasha's Kitchen

Ingredients: Onions, coconut milk, peanut, spices, lemon juice, fish sauce, peanut oil, garlic, red chilli, turmeric, lemongrass, palm sugar, water, coconut oil, canola oil, galangal, ginger, vinegar, shrimp paste, salt. Contains fish, crustacean and peanut products

Shelf life: Two years

Packaging: Glass jars with screw top lids

Product manager: Latasha Menon

Brand website:

What the company says
A delicious classic Masaman Curry Paste or known as Nam Phrik Kaeng. Massaman, is a Persian influenced curry paste that originated in Thailand among a heavy Muslim population. It contains whole spices such as cinnamon, nutmeg and cardamom and is usually served with beef or lamb because Muslims do not eat pork.

Our paste is dense, hearty and nutty with a mild, slightly sweet taste great for slow cooking. Use it to create authentic curries filled with plenty of protein and potatoes, and sprinkled with roasted peanuts.


Buderim Ginger Beer

Product name: Buderim Ginger Beer

Product manufacturer: Buderim Ginger

Ingredients: Carbonated Water, Cane Sugar, Fresh Ginger, Food Acids (Citric & Malic), Patural Flavours, Preservatives (Sodium Benzoate, Potassium Sorbate)

Shelf life: Two years

Packaging: 250mL slimline can

Product manager: Heather Anschau

Brand website

What the company says
As fine purveyors of all things ginger, Buderim Ginger will be unveiling a new look 250ml slimline can boutique beer this October. Crafted like no other, the non-alcoholic Buderim Ginger Beer will be made with only the freshest real Australian ginger and no artificial colours or flavours. A tastebud ‘burst’ promises to take consumers away from everyday drudgery to where flavour is its own reward.

The product launch will be supported by a major digital and PR campaign as part of the Australian icon’s recent rebrand. The ‘GingerNet’, an online portal to celebrate all things ’ranga’ will be the key focus of the initiative and will feature an array of ginger-gems, from the best ginger cocktails to Buderim’s very own ginger dictionary.

An exclusive event hosted by fiery redhead Michael Beveridge in Sydney on October 21st, 2014 will showcase the new beer and The GingerNet to influencers, and will also act as the platform to introduce a national competition to find ‘Australia’s Hottest Ginger’. The contest will encompass categories to find aspiring male and female redhead models, as well as the country’s best Ginger pets, and the finest men’s Ginger moustaches and beards in support of Movember. The brand has also purpose built a colourful Kombi that will sample its new product throughout summer at special events.

To date, Buderim Ginger has only made its beer available for distribution locally on the Sunshine Coast in Queensland in its traditional glass bottle. However, the product will now be available nationally to distributors.

The gluten free product will now be available in the new slimline can as well as a 340ml glass bottle.

Better for U! Wild Berries & Yoghurt bars

Product name: Better for U! Wild Berries & Yoghurt bars

Product manufacturer: Goodness Superfoods

Ingredients: Wholegrains (46%) [Rolled Oats, BARLEYmax (15%), Puffed Rice, Wheat Flakes], Chicory Root Fibre, Berries (10%) [Cranberries (Cranberries, Sugar, Sunflower Oil), Blueberries], Yoghurt Pieces (4.8%) (Yoghurt Powder (1%), Contains Milk and Soy), Cashews, Brown Sugar, Canola Oil, Humectant (Glycerol), Psyllium Husk, Spices, Natural Flavour, Acidity Regulator (Lactic Acid).    

Shelf life: One year

Product manager: Suzanne van Leeuwen

Brand website:

What the company says
Healthy snacking has been made easier with Goodness Superfoods’ new Better for U! Wild Berries & Yoghurt Bars available on supermarket shelves in time for summer.

These nutritious bars contain the CSIRO developed, non-genetically modified wholegrain, BARLEYmax which, can help reduce the risk of diabetes, heart disease and bowel cancer.

The Better for U! Wild Berries & Yoghurt bars are an excellent source of fibre and contain a high level of wholegrain goodness granting them a 4.5 out of 5 Health Star rating, a system developed by the Department of Health. The Barley Wraps were granted a 5 out 5 Health Star rating.

The Better for U! Wild Berries & Yoghurt Bars will be available at Woolworths and Independent supermarkets from 22nd October 2014.


John West’s Tuna Pasta Salad

Product name: Tuna Pasta Salad

Product manufacturer: John West

Ingredients: Balsamic Dressing: Cooked pasta (40%) (durum wheat semolina, egg white) Purse seine caught skipjack tuna (katsuwonus pelamis) (23%), onion (17%), tomato products (4%) (tomato paste, dried tomato), water, balsamic vinegar (3.5%), red capsicum, sunflower oil, sugar, dried red capsicum, salt, garlic powder, spices, basil.

Shelf life: 18 months

Packaging: 190g tubs

Product manager: Katie Saunders, General Manager Shelf Grocery

Brand website:

What the company says
The range is available in three new flavours including Mexican Salsa, Italian Style and Balsamic Dressing. At less than 1,000kJ per serve, John West’s Tuna Pasta Salad is the ultimate power lunch.

The new Tuna Pasta Salad range will be available for purchase in Woolworths and Independent supermarkets and in Coles from November 2014.

The range delivers a blend of tuna and vegetables, combined with pasta served in ready to eat packs. Each pack is a source of omega-3 and is the perfect option for people on the go, conveniently designed so no heating is required.

The ready to eat serves of Tuna Pasta Salad are designed for consumption straight from the tub and comes with a spork for convenience.

Choice Shonky Award winners announced

Arnott’s, and S26 Gold Toddler and Junior were among the seven companies named at Choice’s annual Shonky Awards.

“The Choice Shonky Awards put the spotlight on products and services that are sneaky, slippery, unscrupulous and sometimes unsafe. The risk of receiving an infamous Shonky encourages businesses to sharpen up their act and put consumers first,” said Choice chief executive, Alan Kirkland.

“This year we had a record 1041 Shonky nominations from across Australia, which highlights the level of consumer concern about shonky products and services.”  

Arnott’s Tim Tam Peanut Butter flavour was named, after the company did not include peanuts in its ‘peanut butter flavour’ biscuits and cut two biscuits and 35g from the pack while maintaining the same price and package size.

S26 Gold Toddler and Junior was also named at the awards, after it marketed its S-26 Gold Toddler and Junior powdered milk to retailers in an industry trade magazine, with “Keep mums buying with our extended range of nutritious milk drinks”.

The problem with this is professionals advise that toddler and junior milks aren’t needed for healthy kids over the age of one, and that the focus should be on increasing solids and developing better eating habits.

 “We hope the Shonkys encourage consumers to look critically at the goods and services they use, and question poor service, hidden costs and the fine print beneath claims that seem too good to be true,” Kirkland said.


IXL launches fruit spread with stevia

SPC’s IXL brand is launching a fruit spread range sweetened with stevia.

Jelica Vrkic, business manager of nutritional health at SPC said that Stevia is a great way for brands such as IXL to reduce their sugar content.

“Stevia is one of the first all-natural, calorie-free sweetening ingredients that has been adopted for mainstream use. It contributes no calories to food, but is up to 400 times sweeter than sugar, so you just add a pinch and you have the same delicious sweetness that makes jam so popular.”

IXL sweetened with Stevia will be available in Coles nationally from October 2014, in selected IGA, FoodWorks and Foodland stores from November 2014, and in Woolworths from early 2015.

New designs for MeadowLea

Saltmine Design Group has penned new designs for Goodman Fielder’s MeadlowLea ‘Buttery’ and new Breakfast Twists range.

Buttery is a spread with a buttery taste, which has 65 percent less fat than butter.

Saltmine was asked to update Buttery’s design as it moved from a round to rectangular packaging format and expanded the range to include ‘Buttery Whipped.’

“The result is a commanding visual identity, featuring an eye-catching yellow swirl which changes out on each variant to connote the rich, indulgent product on the Buttery pack and the light and fluffy texture for Whipped,” a statement from Saltmine reads.

The design company also worked on a range of tub liners with serving suggestions for each of the products, as well as MeadowLea’s new Breakfast Twists range, which targets children and includes flavours such as chocolate, caramel and cinnamon.

The Breakfast Twists range can be used on toast, crumpets, pancakes, waffles and on sandwiches.

“Saltmine added family fun to the design by creating a character for each flavour which doubles as creative inspiration in the kitchen for mums. The cute Caramel Crumpet Bear, Cinnamon Pancake Face and Chocolate Robot Toast characters feature on the tub packaging, as well as the tub inner liner,” the statement reads.


UP&GO Oats2Go

Product name: UP&GO Oats2Go Banana & Honey Flavour

Product manufacturer: Sanitarium Health and Wellbeing

Ingredients: Filtered water, wholegrain oat flour (3.1%), skim milk powder, cane sugar, fructose, soy protein, inulin, banana puree (1%), milk protein concentrate, vegetable oils (sunflower, canola), mineral (calcium), flavours, food acid (332, 300, 330), vegetable gum

Shelf life: Six months

Packaging: 250mL tetra pack

Product manager: Daniel Derrick – General Manager – Marketing, Sanitarium

Brand website:

Describe the product
Oats2GO is a delicious liquid breakfast from one of Australia’s most trusted brands, Sanitarium Health and Wellbeing.

New to the much loved UP&GO range, Oats2Go is the only liquid breakfast in the country to contain a source of real wholegrain oats. It also has all the protein, energy and fibre of a bowl of oats and skim milk*, and is 99 percent fat free, low GI and high in fibre as well as protein, so you can make the most of your mornings, your way.

Michelle Reid, Accredited Practising Dietitian and Nutritionist at Sanitarium, said Oats2Go provides 50 percent of the Recommended Dietary Intake (RDI) for calcium.

“Nearly two thirds of Australians are skipping breakfast with as many as one in five, or more than three million people, skipping breakfast most days of the week. On days when time just gets away, Oats2Go is a brilliant option as it contains 10 essential vitamins and minerals. It’s high in B vitamins to help release the energy needed to kickstart your day, as part of a balanced diet rich in vitamins B1, B2, and B3.”

Oats 2Go is available in three delicious flavours – Banana & Honey, Cocoa, and Creamy Vanilla.

* Based on the amount of protein, energy and fibre of 30g of oats and 125mL of skim milk.

Goulburn Valley Fruit in Coconut Water

Product Name: Goulburn Valley Fruit in Coconut Water

Product Manufacturer: SPC Ardmona

Ingredients: Diced Peaches (65% min), Coconut Water (27%), Refined Fruit (Pear/Apple/Pineapple/Peach) Juice Concentrate, Antioxidant (Ascorbic Acid), Food Acid (Citric), Natural Flavour, Firming Agent (509).

Shelf Life: Two Years

Packaging: 170g Tubs

Product Manager: Anjali de Silva

Brand Website:

What the company says

Snacking just got a bit more awesome with the introduction of new ‘Goulburn Valley’ Fruit in Coconut Water, a delicious snack that combines great tasting fruit with the refreshing twist of coconut water.

Available in Mango, Peach, Pear and Two Fruits, ‘Goulburn Valley’ Fruit in Coconut Water contains less than 100 calories per serve and is free from artificial colours, artificial flavours and preservatives. It is a tasty snack that is also good for you.

The Peach, Pear and Two Fruits variants of ‘Goulburn Valley’ Fruit in Coconut Water are all a source of potassium; an essential nutrient required to keep the body healthy, while Pear and Two Fruits are also a source of fibre. 


Ward McKenzie’s Coconut Flour

Product name: Coconut Flour

Product manufacturer: Ward McKenzie's

Ingredients: 100 percent coconut. Fibre from pure coconut meat after most of the oil has been removed

Shelf life: One year

Packaging: 330g Zip lock bag to maintain freshness & convenience

Product manager: Melissa Clayton

Brand website:

What the company says

Ward McKenzie's Coconut Flour is an all-natural coconut flour that is gluten free and high in fibre and protein.



Riversdale Farm Organic Australia Drizzle

Product name: Drizzle

Product manufacturer: Riversdale Farm Organic Australia

Product manager: Sue McKenzie

Packaging: Kris Muir from KMD Creative

Shelf life: 24 months

Ingredients: Riversdale Organic Farm Tangy Orange Drizzle: Organic Australian Oranges (55%), Imported Organic Sugar

Brand website:

What the company says
Bursting with fresh flavours, Riversdale Farm Organic Australia’s range of Drizzles will encourage everyone from the experienced chef to the baking novice to add a dash of organic citrus in the kitchen this summer.

Riversdale Farm Organic Australia’s Drizzles are an entirely new creation that can simply be poured over anything and everything to add zesty flavours to sweet or savoury dishes.

The Drizzles are created with fresh fruit, picked less than 24 hours before production from the Riversdale Farm orchard to provide a product with an unbeatable flavour.

Sue McKenzie, the owner of Riversdale Farm and co-founder of the Riversdale Farm Organic Australia range believes it is important for every product to be made from the freshest and most premium ingredients.

“At Riversdale Farm we have a ‘Tree to Table’ philosophy, which means all Riversdale Farm Organic Australia products are so fresh it tastes like the fruit has just been plucked from the orchard.

“The Mediterranean climate and rich but sandy soils make Riversdale Farm the perfect place to grow the best quality organic citrus fruit,” said Sue McKenzie.


Cherry Ripe launches new campaign [video]

To mark its 90th anniversary, Cherry Ripe has launched a new campaign led by a TV commercial.

Titled ‘Feeding the soul since 1924’, the ad shows a female protagonist through the decades, getting lost in a ‘me time’ moment with a Cherry Ripe while listening to music.

Developed by Droga5, the TVC features iconic fashion trends and home interiors, travelling back in time through the decades to Cherry Ripe’s inception in the 1920s.

Cherry Ripe marketing manager Audrey Green said “The new commercial is a great way to remind people that Cherry Ripe has been providing Australians with an intimate ‘me’ moment for 90 years. No matter how frantic life is, everyone enjoys creating some time to get lost in a really good song with a delicious little indulgence.”



Well Naturally No Sugar Added Chocolate

Product name: Well Naturally No Sugar Added Chocolate family share blocks

Product manufacturer: Well Naturally

Ingredients: Varies according to flavour. The Rich Dark flavour has cocoa mass & cocoa butter, polydextrose, erythritol, soy lecithin, natural flavour and stevia.

Shelf life: Two years

Packaging: Foil laminate

Product manager: Tracy Wong

Brand website:

What the company says
Well Naturally is launching a new range of No Sugar Added Chocolate family share blocks in both dark and milk varieties (available in the health section of Woolworths from mid September and in independent supermarkets and health food stores from October). The 90g blocks are available in Dark Chocolate: in Mint Crisp, Rich Dark and Acai varieties; and Milk Chocolate: in Creamy Milk and Fruit & Nut varieties.

All Well Naturally products have no added sugar and are sweetened naturally with stevia.

Beak & Sons Preservative Free Sausages

Product name: Beak & Sons Preservative Free Sausages

Product manufacturer: Beak & Johnston

Ingredients: [The Italian] – pork (88%), water, tapioca starch, salt, stock powder, natural flavour, nutmeg, paprika, fennel, parsley, black pepper, chili, star aniseed, natural hog casing

Shelf life: Ten days

Packaging: plastic trays

Product manager: Lisa White

Brand website:

What the company says
Enjoy guilt-free sausages on the BBQ this year! Beak & Sons have developed four new varieties of preservative free sausages that maintain the flavour that Beaks & Sons is famous for.

The four new flavours include two beef varieties; Mediterranean Herb, and Pepper & Thyme, and two pork; Old English and The Italian.


Apple and Strawberry Fruit Pieces

Product name: Apple and Strawberry Fruit Pieces

Product manufacturer: J.C.'s Quality Foods

Ingredients: Fruit (98.7%) [Concentrated Apple Puree (44%), Concentrated Apple Juice (32%), Strawberry Puree (22%), Concentrated Aronia Juice (0.7%)], Citrus Fibre, Gelling Agent (Pectin), Natural Flavour.

Shelf life: 12 months

Packaging: 25g/unit, 18 units/CTN

Product manager: Louis Cannatelli

Brand website:

What the company says
Another innovative product is J.C.’s new Apple & Strawberry Fruit Pieces pack, which is a 100 percent fruit derived ‘confectionery’ snack with no added sugar.

The bite-sized jelly-like pieces are free from artificial colours, flavours, preservatives or sulphites and come in an attractive 25g pack.

Following on from our very successful five Snack Pack varieties that include the Original Delicious Energy Mix, Healthy Mix, Outback Mix and Jackaroo Mix, we are confident we have another winning formula with these two new products.


Cadbury launches new carnival-themed Marvellous Creations campaign [video]

The Cadbury Dairy Milk Marvellous Creations range is continuing to go from strength to strength with the addition of three new carnival-inspired flavours.

The launch is complemented with an integrated marketing campaign inclusive of a new TV spot, out-of-home advertising and in-store activity. The television commercial – which follows the same format as the previous Marvellous Creations ads – includes the Cadbury team inventing the latest flavours with an added touch of carnival-themed creativity.

Marvellous Creations marketing manager, Audrey Green said since range has been hugely successful since its inception in 2012.

“We have continued to look at new ways to provide unique flavour experiences and innovations to delight consumers and bring them into the chocolate category,” she says.

“The launch of our carnival-themed range and the revamp of our packaging continues our mission to share new and wonderful flavour combinations that Australians will love.”  

The new flavours include Cola, Popping Candy and Fizzy Crunch; Orange Lolly, Orange Chew Fizzy Crunch and Toffee Apple Chew, Toffee Apple Chip, Crunchie Bits. 

New miniature formats will also be released as part of the launch and will be available in three flavours: Jelly Zingers, Toffee Nutters and Caramel Shakes.