Treasury Wine Estates appoints Tony Reeves as new CFO

Treasury Wine Estates Limited (TWE) has announced the appointment of Tony Reeves as the companies new Chief Financial Officer.

Reeves will assume the new position on 1 July where he will lead TWE’s finance and IT functions at the company’s global headquarters in Southbank, Melbourne.

Reeves will bring over 20 years of experience in senior finance, IT, marketing and strategy to the role as well as a passion for the wine industry and a proven track record for delivering financial improvement and shareholder value.

Reeves will be replacing current CFO Mark Fleming, who is leaving the company to take a career break before pursuing new opportunities.

Prior to the new position, Reeves has held senior executive positions at various Australian and international companies including CFO at the Fosters Group Ltd where he oversaw the successful demerger of TWE from the Group and its subsequent establishment as a standalone business.

Reeves has also held CFO positions at Arrium (One Steel) Ltd and Denver based Orica Global Explosives, as well as President of the G100, which is Australia’s peak body for CFOs.

TWE chief executive, David Dearie said that he is delighted to have the opportunity to work with Reeves and believes that he will help the company deliver its ambitious commercial objectives and strategic growth plans.

“I had the privilege of working briefly with Tony during the creation of Treasury Wine Estates  and am delighted to able to have the opportunity to work alongside him on a permanent basis,” said Dearie.

“I feel that now is the right time for a highly experienced CFO to help TWE transition to the next stage of its commercial development.”

TWE’s extensive brand portfolio includes iconic Australian and New Zealand brands including Penfolds, Pepperjack, Wolf Blass and Matua Valley.


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