Reports that supermarket shelves are being stripped of baby formula, which is then sent to China, have caused Woolworths to restrict sales to four tins per transaction.
Baby formula health scares have been doing the rounds in China and consequently brands in Australia including Bellamy Organic, Karicare and Aptamil are experiencing shortages.
According to The Australian, Woolworths has today introduced a restriction of four tins of baby formula per transaction, to help ensure enough product for all customers.
Unlike Woolworths, Coles has decided not to limit supply, but to work with suppliers to increase available stock.
Manufacturer of Aptamil and Karicare, Nutricia, said it's working with retailers to help meet an increase in orders, and will also be increasing it's production capacity this year by more than half.