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Zambrero achieves milestone: 70 million meals donated and distributed to those in need

Zambrero, Australia’s largest Mexican quick-service restaurant group, has reached a new major milestone as part of their Plate 4 Plate social mission; distributing over 70 MILLION meals to help end world hunger.

Since the initiative’s inception, Plate 4 Plate has created a global movement to end hunger, mobilising Mexican food lovers across Australia and the globe to give back, with every burrito, bowl, retail item or kids Zam Box purchased at Zambrero restaurants across the globe resulting in a meal provided to someone in need.

The restaurant’s Feel Good Mex proposition of delicious food that makes customers feel good, while also doing good for others remains central to the brand’s DNA. Zambrero has Plate 4 Plate counters in each restaurant so customers can see their purchase immediately provide impact – it’s that important.

“Alongside our not-for-profit partners Rise Against Hunger, Love Mercy and Foodbank as well as our loyal Zambrero customers and volunteers, we will continue working towards our goal of donating a billion meals to those in need.” said Matthew Kenny, CEO, Zambrero.

“Our humanitarian mission is a core part of our business, and we are immensely proud of what we have achieved with our latest milestone.” Kenny adds.

The milestone comes as Zambrero gets ready for their annual Plate 4 Plate Day in mid-October, where Meal Packing events will be held across Sydney, Melbourne, Perth, the Gold Coast and Adelaide. With a goal to smash last year’s record of packing over 430,000 meals in one day, this milestone sets the stage for volunteers to pack even more meals for vulnerable communities around the world.

“Zambrero’s relentless efforts have helped millions of people facing food insecurity, which in the current environment has never been more critical. Having already delivered one of the most impactful social missions of any fast food restaurant in Australia with last year’s Plate 4 Plate Day, we are not only proud of what’s been achieved so far, but are looking forward to continued impact through the initiative.” said Rick Kearney, CEO, Rise Against Hunger.

As Zambrero continues to expand their restaurant network in both Australia and overseas, with a global network of over 250 quick-service restaurants, Plate 4 Plate will continue to play a core role in driving the business at scale, with a collective determination to reach the goal of 1 billion meals donated.

To learn more about the Plate 4 Plate initiative visit the Zambrero website.

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